Celebrating 30 Years of Trusted Quality
Three decades ago, abeeco started as a humble family business sharing the virtues of Bee Pollen. Today we've grown into something far bigger than we ever imagined.....and we truly couldn’t have done it without you.
The story of our partnership with bees
"Nature is the most sophisticated laboratory we have. Our mission for the last 30 years has been to harness the raw, potent energy of the New Zealand hive. Nature does the work, we simply bottle it."
— Jude Salisbury, Owner
Abeeco's Heritage
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1996
The Hive is Born
It all began as a small family business with a single revolutionary product, Pure New Zealand Bee Pollen. As New Zealanders discovered its remarkable health benefits, its popularity quickly grew, laying the foundation for abeeco’s decades-long commitment to natural wellness.
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2001
Inspired by Nature – Unique & Natural
In 2001, the Supabee range was born to combine the powerful health benefits of Bee Pollen with carefully selected ingredients, formulated to support the unique wellbeing needs of both men and women in one single supplement.
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2002+
Extending Beyond the Hives
The abeeco product range continued to be developed in 2002 and nurtured throughout the years within the folds of the small family business. Hero products such as Resveratrol, Collagen + Keratin and Joint Formulas were developed.
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2011
Launch of abeeco Skincare
Abeeco was the first brand to bring a Bee Venom Mask to the New Zealand market and shortly thereafter, global celebrities talked about Bee Venom masks as being 'nature’s botox'.
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2026
30 Years of Vibrant Health
Proudly 100% NZ owned and operated, and with a company ethos of crafting natural products from the most pure ingredients nature has to offer, the abeeco story continues to grow. Today abeeco boasts a range of over 40+ products across both health and skincare helping you achieve a happy, healthy life – the natural way.
The New Zealand Advantage
Only the purest, most effective ingredients.
Quality You Can Trust
We don't just source ingredients; we select the best New Zealand has to offer. From the pristine hillsides to our expert-led formulations, every product is formulated to help you feel your best and embrace your most vibrant self.
Natural Ingredients
We don't just believe in nature; we prove it. For 30 years, we’ve combined New Zealand’s purest ingredients with result-backed actives.
In the Community
Giving back has been part of abeeco from the very beginning - and it always will be.
Nature Meets Results
Premium New Zealand ingredients, refined by decades of expertise. Experience the power of time-tested, natural skincare and wellness.
100% New Zealand Owned & Operated
Over 500,000+ Customers
Trusted for 3 Decades
Rated 4.8/5 by our Community
A Milestone Worth Celebrating.
Celebrating 30 years of helping people look and feel their best. Our team recently celebrated this special milestone over an evening of great food, champagne, cake, laughter, and plenty of memories. From our humble beginnings with Bee Pollen to today's trusted range of natural health supplements and skincare, we're incredibly proud of how far we've come. To our loyal customers, dedicated team, and everyone who has supported abeeco over the past 30 years - thank you. Your trust, loyalty, and support have made this journey possible, and we're so grateful you've been part of our story. Here's to the next 30 years of helping people live healthier, happier lives.