Our Story
Our Humble Beginnings
Nearly 30 years ago, abeeco began with a single product that revolutionized the lives of thousands: Pure New Zealand Bee Pollen.
This simple yet revolutionary start laid the foundation for everything we do today, creating premium products that celebrate nature’s healing and beautifying power.
Family At The Heart
At the core of abeeco is family. As passionate individuals and parents, we understand the need for trustworthy products.
Everything we create is developed with the same care we’d give our own families, providing you with health supplements and skincare solutions we confidently use ourselves every day.
Passionate About Quality
Quality isn’t just a promise - it’s a passion. Over the past 30 years, we’ve fostered strong, lasting connections with incredible like-minded people and businesses who share our commitment to quality. These trusted relationships allow us to craft powerful effective products with the purest natural ingredients. Our mission is to empower you to thrive, feel your best, and embrace your most vibrant self.
Nature Meets Science
We believe in the wisdom of nature, but we also trust science. Our products combine these two forces, ensuring natural ingredients are supported by proven scientific research. This means you can trust the effectiveness and safety of every supplement and skincare product we offer.
Proudly New Zealand Made
Abeeco is proudly 100% New Zealand owned. Led by Jude Salisbury, a born-and-bred Kiwi, our team of passionate individuals is committed to helping you look and feel your best. “It’s incredibly rewarding to see our products enhance the lives of so many people," says Jude, a proud mum of 3 boys.
30+ Years Of Working With Nature
What started with a passion for the incredible benefits of bee pollen has grown into a trusted New Zealand brand, supporting health from the inside out.
In this video, Jude shares the story behind our journey and why bee products remain at the heart of everything we do.
Alongside it, step inside our store and explore the full abeeco range - carefully crafted to help you feel your best, naturally.
Manuka Honey of NZ
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Our sister brand: We are also the proud owners of Manuka Honey of NZ - your trusted Manuka Honey Specialty Shop.
With over 1000 products all containing Manuka Honey across categories ranging from
and lots more! We connect New Zealand's precious Manuka Honey to the world!