Pure Perfection Power Serum

Active Ingredients -

Manuka Oil (New Zealand)
Avocado Oil
Rosehip Oil
Argan Oil (Certified organic)
Macadamia Seed Oil
Jojoba Seed Oil
Evening Primrose Oil
Olive Oil
Vitamin C (Stabilised Ascorbic Acid)
Vitamin E

INCI: Persea Gratissima (Avocado) Oil, Rosa Canina Fruit Oil (Rosehip Oil), Simmondsia Chinensis (Jojoba) Seed Oil, Oenothera Biennis (Evening Primrose) Oil, Macadamia Ternifolia Seed Oil, Argania Spinosa Kernel Oil (Argan Oil), Tocopherol (Vitamin E), Olea Europaea (Olive) Fruit Oil, Leptospermum Scoparium Branch/Leaf Oil (Manuka Oil), Ascorbyl Palmitate (Vitamin C)

All ingredients used in this formula meet the guidelines set out by the NZ Cosmetics Group Standard 2020 as well as the EU Cosmetic Regulation (No 1223 / 2009) and have no known safety concerns.

Yes, this product is award-winning! It won the Editors’ Choice in the 2026 Beauty Shortlist Awards, an internationally recognised program judged by a panel of beauty editors, skincare experts, and wellbeing specialists from the UK, Europe, USA, and Australia.

Yes, this product has received international recognition. It was selected as a finalist in the 2025 Clean + Conscious Awards, which celebrate products that are truly clean, ethical, sustainable, and responsible. Entries are judged by an expert panel on ingredient safety, ethical sourcing, sustainability, and social responsibility.

It can be applied alone but they may work more effectively when followed by a day/night cream moisturiser to lock in hydration.

A face serum is a lightweight, concentrated skincare product formulated to deliver ingredients such as vitamins, antioxidants and botanical oils directly into the ski. Because it absorbs quickly and penetrates more deeply than a moisturiser a serum targets concerns like hydration, fine lines and uneven skin tone

You should use a face serum to address targeted skin concerns more effectively than a cream alone. Serums contain higher concentrations of active ingredients that help brighten, hydrate, smooth fine lines and improve overall skin health.

A serum is lightweight and designed to deliver concentrated ingredients deep into the skin, while a moisturiser mainly works to seal in hydration and protect the skin's surface. For best results, apply serum first, then follow with a moisturiser.

Most face serums can be used once or twice daily after cleansing and before moisturising. Consistent use helps maintain hydration, improve skin texture, and support long-term skin health.

Our Serum is thoughtfully formulated with high-quality, naturally derived ingredients, carefully selected to nourish your skin without harsh chemicals or parabens We prioritise transparency, ensuring every component supports skin health and environmental well-being where possible.

No, this product does not contain phthalates. It’s made with clean, conscious ingredients and is free from harsh chemicals commonly found in conventional skincare.

Yes, this product is completely paraben-free. It’s carefully formulated without harsh preservatives to support healthier, more natural skincare.

Absolutely. The outer box is made from recyclable cardboard, making it an easy, eco-conscious choice when you're ready to dispose of it. The serum bottle was carefully selected not only because it’s recyclable, but also because it helps preserve the quality of the serum inside, protecting it from air and light to keep it fresh and effective. We’ve chosen these materials to care for both the environment and the integrity of your skincare.